Postgraduate Programme in the Creation and Management of Fashion Companies

The Postgraduate Programme in the Creation and Management of Fashion Companies (DGEM) responds to the needs generated by the competitive market that is the fashion industry today, which requires professionals trained to specifically manage this type of company, who also must be trained in the functioning of the complex fashion system as a consequence.

Fashion is above all a business, which shifts billions of euros worldwide and is increasingly global thanks to the Internet. In Spain alone, it moves around EUR 17.5 billion per year, generating numerous jobs and exporting a significant portion of its production.

Fashion is one of today's great economic forces, on an international scale, creating business in areas such as design, production, distribution, marketing, retail, advertising, the press, communication and consulting.

This postgraduate programme offers the opportunity to use university studies as a way to professionalise a sector with a great deal of specific importance but for which there is little training, providing suitable preparation for anyone wishing to work as a professional in the business world of the fashion sector.

• To provide professionals with specific knowledge applied to a particular system (the fashion system), in terms of both its functioning and its market.
• To train versatile, competent professionals in the area of creating and managing fashion companies with strategic vision, who are able to develop brands in organisations with international vision and local relevance.
• To provide cross-cutting skills, competences and knowledge that incorporate the latest trends in branding 3.0 from the English-speaking and Asian markets.
• To provide a theoretical and practical foundation for acquiring solid professional competence.
• To promote and encourage teamwork.
  

The Postgraduate programme in Creation and Management of Fashion Business (DGEM) is particularly suited for degree or diploma holders in:

• Business Administration and Management
• Business Science
• Economic Science
• Marketing
• International Trade
• Law
• Fashion designers and working professionals wishing to train in aspects related to fashion business management.