Postgraduate Programme in Business Communication

This programme forms part of the training programme of the Master's in Communication Management.

Module I: Business communication

A communication plan for an actual organisation which participants develop throughout the course constitutes the backbone of this module. In carrying out this work, the main elements of communication to organisations are introduced: internal communication, identity and corporate image, creative communication management, marketing, corporate social responsibility, the relationship with the mass media, or crisis communication, among others.

The Postgraduate in Business Communication (DCE) is aimed at university graduates in any area.

For those with no experience, postgraduate or master's courses offer a highly useful means of specialisation and improvement for entering the professional world.

For communication professionals, the programme implies a key opportunity for knowledge updating and a systemisation of experience acquired, providing them with the best possible placement for improving their career.